Is Gucci the new Ed Hardy? Oh dear.

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I can’t be the only one who sees a frightening resemblance between the Gucci Heart Tattoo collection’s ‘Love Gucci’ change purse ($235; 25% of sales benefit Unicef) and the Ed Hardy ‘True Love’ Anna satchel, ($177.99).

Is it possible that Gucci designer Frida Giannini and Ed Hardy maestro Christian Audigier have more in common than a love for retro tattoo art -- which is now as annoyingly ubiquitous as oxygen? I don’t like this one bit.

-- Monica Corcoran

photos: edhardyshop.com; gucci.com.